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Plan

Sprint goals

A sprint goal is a one-sentence outcome the team commits to delivering in the sprint — not a list of stories, but the customer or business outcome those stories produce. Sprint goals are what protect teams from completing stories without shipping value.

Without an explicit sprint goal, the team can finish every story and still produce nothing coherent — the classic 'we shipped a lot but the feature isn't usable yet' failure. Good sprint goals are: outcome-focused ('Users can export to CSV with all columns selectable'), achievable in one sprint, written before story selection (not after), and visible during planning to gate scope. Teams that adopt sprint goals report fewer mid-sprint scope arguments and tighter retrospectives.

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